The Retail Technology Gap Nobody Wants to Admit Exists — And How Smart Strategy Closes It
Spend enough time around retail executives and you start noticing a pattern. Ask them how their last technology rollout went and most will give you some version of the same answer: "It went okay. Took longer than we expected. Cost more than we budgeted. But we got there." Then they change the subject. That's not a success story. That's damage control dressed up as one. The dirty truth about retail technology — whether you're talking about ecommerce platforms, POS systems, or personalization software — is that most Retail solution implementation underperform. Not because the tools are bad. Because the thinking around them is thin. Companies spend months evaluating vendors and weeks negotiating contracts, then hand the whole thing off to an implementation team that's juggling four other projects and hope for the best. This is exactly where retail strategy consultant earns its keep. And it's exactly where most retailers realize too late that they needed h...